Tra­vis Neil­son | Desig­ner & Photo-taker

Novem­ber 11, 2009

A Page Outta 944

Recently I had the oppor­tu­nity to com­pete against a few other talen­ted desig­ners to design the cover for the food issue of 944 Maga­zine, a regio­nal lifestyle / cul­ture publication.

I colla­bo­ra­ted with a group of very talen­ted peo­ple to pro­duce some pho­to­graphic covers fea­tu­ring a model hol­ding a cup­cake. I also, on my own, crea­ted some expe­ri­men­tal typo­graphic covers. One using cho­co­late syrup, one car­ved into a pump­kin, and one cons­truc­ted out of the rem­nants of the various food items I had con­su­med that day.

Melinda Shec­kells, the Edi­tor, Jud­ged all of the pie­ces and narro­wed her selec­tion to five fina­lists. My entry was cho­sen as one of the fina­lists. During the next five weeks, she said, each of the final pie­ces will be fea­tu­red on the maga­zine web site and peo­ple will vote for the one they like the best.

The next Mon­day mor­ning I recei­ved an email from Melinda asking if she could use the cho­co­late syrup spread I crea­ted. It wasn’t until after I saw the maga­zine that I lear­ned just what her “wild idea” was — she used it as an “ope­ner” for one of the main artic­les. Right on.

2 Responses

  • MThree says:

    So sim­ple the con­cept is exe­cu­ted as one of those “I wish I thought of it” designs. The syrup was posi­tio­ned just right. Although I thought the color may nee­ded more cho­co­late brown or some sha­vings to come across as cho­co­late ins­tead of oil. Howe­ver, in its final con­text. It wasn’t nee­ded. Melinda, the mana­ging edi­tor for 944 was so drawn to the design she couldn’t help but uti­lize it in the Novem­ber issue. who could resist the sweet essen­ces of great design? Well done TN well done!

From an early age Travis could be found with a sketch pad trying to capture the beauty and structure in the world around him. This desire to engage and create stayed with him. In his Adolescence he was able to find solid footing for his childhood passion by creating posters, flyers, web sites, t-shirts and album covers for his and other local bands. It was during this time that Travis decided on the direction of his life’s work.

As a Creative Director, Travis has been recognized by the American Federation of Advertisers, the International Association of Business Communicators and the Association of American Marketing. His designs have been featured in national magazines, branding textbooks and influential design websites. In his role at BRAINtrust Marketing he is responsible for all design and creative direction for the client portfolios. From websites and advertisements to annual reports and brochures, Travis brings his creativity and fine eye for design to produce world-class commercial art.

He is married to the love of his life, and in his spare time he tells jokes that are only moderately funny.

Name: Travis Neilson
Email: travisneilson@gmail.com
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