November 7th, 2009 — Design

Coolidge Poster

I’ve had this quote from Cal­vin Coo­lidge laying on my desk for nearly two weeks, always thin­king to myself that I should use it in a design. Today I finished my extra work early and used that time to create this. I thought it was quite funny when the shape I was pla­ying with sud­denly loo­ked like the Death Star, after all, who is more per­sis­tent than the Emperor?

Quote

Nothing in this world can take the place of per­sis­tence. Talent will not; nothing is more com­mon than unsuc­cess­ful peo­ple with talent. Genius will not; unre­war­ded genius is almost a pro­verb. Edu­ca­tion will not; the world is full of edu­ca­ted dere­licts. Per­sis­tence and deter­mi­na­tion alone are omni­po­tent. – Cal­vin Coolidge

4 Responses

  • Hi — Love your work, and am espe­cially fond of this one. The font used for ‘per­sis­tence’ .. What is that? I’ve been searching through nume­rous cata­lo­gues with no luck what so ever.
    I really love the bold serif type — and I would love if you would give me a hint, of what this type is named.

  • Mar­tin, Thanks for you kind words. The font used here is Neu­tra Slab, from House Indus­tries. It is an excep­tio­nal face. Another favo­rite slab of mine is Luba­lin Graph, from ITC. Both of these faces are lovely in their thin and heavy weights. Thanks for asking.

  • And thanks for your fast reply. That’s another thing to write on this years wish-list :)

  • They do add up.

From an early age Travis could be found with a sketch pad trying to capture the beauty and structure in the world around him. This desire to engage and create stayed with him. In his Adolescence he was able to find solid footing for his childhood passion by creating posters, flyers, web sites, t-shirts and album covers for his and other local bands. It was during this time that Travis decided on the direction of his life’s work.

As a Creative Director, Travis has been recognized by the American Federation of Advertisers, the International Association of Business Communicators and the Association of American Marketing. His designs have been featured in national magazines, branding textbooks and influential design websites. In his role at BRAINtrust Marketing he is responsible for all design and creative direction for the client portfolios. From websites and advertisements to annual reports and brochures, Travis brings his creativity and fine eye for design to produce world-class commercial art.

He is married to the love of his life, and in his spare time he tells jokes that are only moderately funny.

Name: Travis Neilson
Email: travisneilson@gmail.com
URL: www.travisneilson.com
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